TCF Center | Detroit | Michigan | USA

NAIAS 2020 - Holland High Tech Automotive Pavilion

The North American International Autoshow (NAIAS) in Detroit, Michigan, USA, also known as the Detroit Motor Show, has a long history. It is the biggest automotive show in North America and brings together the world’s top automotive and technology executives, designers, engineers and thought leaders.

NAIAS is a two-weeks show. The first week is dedicated to industry partners and press. During this week the AutoMobili-D is organized, a three-days event (June 9-11) where the innovative Dutch automotive ecosystem will be presented at the Holland High Tech Automotive Pavilion.

Why Michigan?

Rooted in a century of design engineering and manufacturing expertise, Michigan is leading the automotive industry’s evolution from traditional manufacturer to the research, testing, and deployment of next-generation mobility technology. Comprised of top-notch manufacturers, technology companies, access to the global supply chain, a highly skilled workforce, and best-in-class research institutions, Michigan is home to the world’s most dense automotive industry cluster and is well-positioned to drive the industry’s transformation and growth into the next century.

Michigan and The Netherlands

Recognizing that other states and countries have a key role in the development of automotive technology, testing and deployment, Michigan has entered into an agreements with The Netherlands. In 2018 Dutch State Secretary Keijzer of Economic Affairs and the Governor of Michigan signed a Memorandum of Understanding (MoU). Both parties want to use their strengths and assets of their automotive sectors to promote sustainable growth and to support innovation and relationships.

How to participate in the Holland High Tech Automotive Pavilion?

RAI AutomotiveNL will be in charge of organising the Holland High Tech Automotive Pavilion.

For more information on how to join the pavilion, please visit the dedicated NAIAS website page of RAI AutomotiveNL or contact Bram Hendrix.